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Beyond YouTube: The Explosion of Bottom-up Video
The New Politics Institute has been talking about how the use of digital video off the internet could impact politics this year. In fact, on Thursday we will be holding on event on Capitol Hill on The Powerful New Political Tools of 2006, which features how to use viral video, among other tools.
However, a story in the San Francisco Chronicle this week gives a good sense of how the whole internet video space is exploding as we speak. It overviews the whole space and references 240 websites that are organized around video. This business story focuses on how the proliferation of sites in this sector is reminiscent of the 1990s and how a shakeout can be expected, with larger companies buying the best of the smaller ones, and venture capital money trying to scale a few of the most promising.
The story is useful even for the casual reader because the frenzied business environment usually prefaces a more stable environment for consumers and users. Get ready to start using these sites.
The online story also lists the top 10 video sites with links. YouTube tops the list, with more than 40 percent of the traffic, but others are worth checking out too.