NPI Video Report: The Political Web Video World

Below is the email that went out to NDN and NPI members earlier today, highlighting NPI's newest report, an innovative video report "The Political Web Video World."  Watch the video below:

Web video and the power of user-generated content created by cheap digital tools has taken the political world by storm in recent weeks.

With that in mind, The New Politics Institute partnered with PoliticsTV.com and created a new kind of think tank product that we’re calling a “video report.” We've created a web video that gives an overview of the entire political web video world, breaking it down into a dozen categories that are seriously beginning to impact politics today.

Each category is explained and analyzed, and then portions of an example or two are laid out. You can watch the entire overview piece of all 12 categories taken together, or view each category as its own video piece. There's also a short accompanying written report that gives the link to every web video referenced.

NPI soon will be holding an event in Washington DC that will gather some of the most knowledgeable people on political web videos to deepen our understanding of how these powerful new tools work. More information on that event will be coming soon. For now, the report draws on the longtime experience of PoliticsTV.com’s CEO and Executive Producer Dan Manatt, and yours truly.

We welcome feedback on this innovative video report, and expect to do more experimentation the year ahead. Keep an eye on the New Politics Institute website, at www.newpolitics.net, where you can find work from a community that’s thinking deeply and strategizing about how politics is being changed by the transformation of technology, media and the demographics of the country. Please join us there throughout the coming political cycle – which promises to be a very interesting cycle indeed.

Links:

Click here or on the picture to watch the entire video

Watch individual sections of the video

Read the accompanying written report with links to web video discussed in the video report

Read Julie Bergman-Sender's NPI paper Viral Video in Politics: Case Studies on Creating Compelling Video

Read Simon Rosenberg's essay TV ads feel different this cycle, and are

Watch other video content from the New Politics Institute 

Visit PoliticsTV on the web: http://www.politicstv.com

Visit NPI on the web: http://www.newpolitics.net